Simple Desk

Marketing

How to Grow your Business with Customer Delight

A solid marketing strategy and amazing products/services is a great way to build your brand, but you can actually grow your business with customer delight!  Customer delight is when you surprise a customer by exceeding their expectations, which creates a positive emotional reaction.  By providing outstanding customer service that creates that feeling of delight, your …

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Holiday Marketing Made Simple for Small Businesses!

The Christmas season is fast approaching, and if you haven’t started planning or launching your holiday marketing efforts, you’re behind the ball!  Any decent holiday marketing campaign requires strategy, planning, and a strong execution. You’re doing your business a huge disservice if you’ve not put the time and energy into crafting a strong holiday campaign. …

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repurposing old content

Repurposing Old Content to Save You Time and Money!

Repurposing old content into something new OR using one piece of new content and breaking it down in different formats is a great way to save yourself time and money. In many cases, your company blog is where you will find a wealth of content to pull from and repurpose.  By creating bite-sized pieces of …

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tools for digital marketing

8 Must-Have Tools for Digital Marketing

We asked Theresa, our Head of Marketing, what are her must-have tools for digital marketing that she could share with small businesses to help elevate their marketing to the next level! Here are her top 8 picks that are easy for anybody to use, no matter the skill level! Email Marketing/Automations Subjectline.com – Your subject …

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brand story

5 Ways to Genuinely Tell Your Brand Story!

You’ve probably heard time and time again that your brand story is crucial to your marketing success. Not only does a good brand story have the ability to capture and engage your audience, but it also creates a deep relationship between brand and consumer that would otherwise not exist. Telling your brand story is important, …

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facebook iOS

Unpacking the Facebook iOS 14 Update and New Features to Be Aware Of

You’ve probably heard or seen the notifications online about the Facebook iOS update and how it will impact Facebook Advertising. Facebook advertising for most people can be confusing and overwhelming, so adding changes and new features to consider is enough to make your head spin! We’re unpacking the Facebook iOS 14 update and how that …

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instagram features

Instagram Features to Help You Find the FUN in Marketing Your Business!

There are a ton of fun Instagram Features that are available to you if you have a Business or a Creator page that you might not even be aware of! Give this blog a quick read if you’re looking for fun and exciting ways to showcase your business that doesn’t leave you bored and frustrated …

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customer journey

How to Map Out Your Customer Journey

Understanding the customer journey is the key to any marketing plan you develop. A poorly thought out (or not considered at all) customer journey can truly make or break a sale, sign-up, download, etc.  Not only that, but a complicated and frustrating customer journey can seriously impact how consumers and potential consumers feel about your …

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Submit the form and check your email for your free download! Check your junk folder if you don’t see it in your inbox.

Get your free download now

Submit the form and check your email for your free download! Check your junk folder if you don’t see it in your inbox.

Get your free download now

Submit the form and check your email for your free download! Check your junk folder if you don’t see it in your inbox.